- Account-Based Marketing Tactics
- Pages
- Account-Based GTM Guide
The future of ABM is GTM (go-to-market) focused and The Ultimate Guide to Building an Account-Based GTM Strategy helps you do just that.
Within a few short pages you'll understand the following:
9 common GTM goals most organizations have
24 examples of accounts that support achieving those GTM goals
9 examples of quarterly ABM plans
6 core KPIs you should track
Benchmarks to measure success
This guide will help evolve the way you look at your account-based strategies. You will be able to create a strategy that directly impacts your company's GTM goals, drive top-down buy-in, cross-functional alignment, and much, much more.